How can you prove that blogging is effective?  It’s all about tracking the traffic. Of course you can track the number of people that read your article. But I think an even better indicator of ROI is to track the number of people who take the next step and click on a link back to your website. I asked a few more of my ERP Software Blog members to share their referrals stats for a 10 month period in 2017 and the results were very impressive. Look out their numbers and find out how to check your own.